Overall Craft Beer Market Outlook
Despite facing some revenue declines in the past five years, the global craft beer market is poised for a modest recovery with a projected compound annual growth rate near 9.9% through to 2032. The sector is increasingly focusing on sustainability, authenticity, and innovation to meet shifting consumer expectations. Younger demographics are driving demand for craft beer that is both flavorful and aligned with lifestyle values such as health and environmental consciousness (Metastat Insight, 2025; Eureka Heights Brewery, 2025).
US Beer Market Shifts: Constellation Brands Under Pressure, Craft Brewers Embrace Health and Premiumization in 2025