Robust Growth Forecast for Global Craft Beer Market Through 2032
The global craft beer market is on track for significant expansion, with an estimated market size of $111.3 billion in 2025 and a projected compound annual growth rate (CAGR) of 9.9% through 2032. This robust growth is driven by consumers seeking unique flavors and the premiumization of beer. North America leads this trend, especially the United States, where craft beer has moved from niche to mainstream popularity. Canada and urban areas in Mexico are also experiencing rising craft beer interest, facilitated by breweries experimenting with diverse styles and innovative ingredients (Metastat Insight, 2025).
Alongside growth, craft beer brands are increasingly focusing on storytelling and identity both in retail and taproom experiences, emphasizing quality and small-batch production to differentiate themselves in a competitive market.
Industry Reports Show Stable Yet Slower Growth Over Next Decade
Complementing this outlook, Market Research Future projects a steady CAGR of 2.85% for the global craft beer market from 2025 to 2035, with market value rising from $29 billion in 2024 to $39.5 billion by 2035. The market expansion is fueled by shifts toward health-conscious consumption, including increased demand for low-alcohol and gluten-free products, and a surge in e-commerce sales by approximately 45% post-pandemic in certain regions. Ale remains the dominant category, valued at $10.5 billion in 2024 (Market Research Future, 2025).
Asahi Group Faces Production Halt Due to Cyberattack
Japan’s largest brewing company, Asahi Group Holdings, experienced a critical cyberattack recently, forcing a complete suspension of production across its 30 plants in Japan and disrupting ordering and shipment operations. The breach highlighted significant vulnerabilities within the increasingly interconnected IT and operational technology systems of food and beverage manufacturers. Despite no data leakage reported, the shutdown stresses the need for enhanced cybersecurity resilience in the brewery sector to safeguard supply chains and operations (Acronis, 2025).
International IGA Day Celebrates Fusion of Wine and Beer Culture
October 5, 2025, marks the inaugural International Italian Grape Ale (IGA) Day, celebrating an innovative hybrid beer style blending beer with grapes, must, or grape pomace. Originating in Sardinia in 2006, the IGA style bridges wine and beer fermentation traditions and has gained recognition from the Beer Judge Certification Program (BJCP) and the European Beer Consumers Union. This new observance highlights the growing appreciation of craft beers that push conventional boundaries and reinforce the role of innovation in the craft beer landscape (Beer Guild, 2025).
Upcoming NBWA Convention to Spotlight Industry Innovations and Inclusion
From October 12 to 15, 2025, the National Beer Wholesalers Association (NBWA) will host its 88th Annual Convention & Trade Show in Las Vegas, focusing on technological advancements and business growth opportunities for beer distributors. Highlighted events include the BIECC Innovation Showcase with live demos and the Making Moves event emphasizing the advancement of women in the beverage alcohol industry. This convention exemplifies the sector’s investment in innovation, operational efficiency, and inclusivity (NBWA, 2025).