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## Anheuser-Busch InBev Eyes Middle-Tier Push Post-Consent Decree Anheuser-Busch InBev plans to ramp up its middle-tier strategy after its consent decree expires midway through 2026, potentially pressuring independent distributors in the 'red network' to sell out (VinePair, January 2026). ABI has regained momentum following three years of challenges post-Bud Light controversy, resuming aggressive market moves (VinePair, January 2026). Meanwhile, **Bud Light, Coors Light, and Miller Lite** trailed the market in off-premise dollars and volume through November 2025, per Circana scan data from grocery, mass retail, and convenience stores (VinePair, January 2026). ## Craft Beer Faces Closures but Seeks Bedrock in ...
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Beer Industry 2026 Trends: Craft Shakeout, NA Boom and Lager Renaissance Reshape US MarketThe US beer sector enters 2026 amid contraction in craft volumes and rising non-alcoholic demand, with Big Three light lagers losing ground to premium alternatives (Vinepair, 2026).Craft Beer Faces Continued Closures and Sales DeclinesFor the second straight year, craft brewery closures outpace openings, with nearly 9,800 firms remaining despite the shakeout (Vinepair, 2026). Sales and volume declines in craft appear set to exceed overall category performance in 2025, signaling no immediate turnaround (Vinepair, 2026). Industry observers anticipate whether 2026 brings bedrock stability—such as volume growth matching the ...
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American Rebel Light Beer Charges into 2026 with Key Virginia Distribution WinAmerican Rebel Holdings Inc. (NASDAQ: AREB) has added **Lawrence Distributing Company** as a distributor in Southside Virginia, strengthening its market foundation alongside Valley Distributing. (Taiwan News, Jan. 17, 2026, https://www.taiwannews.com.tw/en/news/6284524) This partnership emphasizes disciplined field execution and generational relationships to drive shelf gains and on-/off-premise growth for **American Rebel Light Beer**. (Taiwan News, Jan. 17, 2026, https://www.taiwannews.com.tw/en/news/6284524)Todd Porter, President of American Rebel Beverages, highlighted Lawrence's seven-decade track record in serving customers consistently and staying connected to communities. (Taiwan News, Jan. 17, 2026, https://www.taiwannews.com.tw/en/news/6284524) The Distributor-First strategy prioritizes regional wholesalers ...
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Beer Industry Latest: NA Beer Boom, Athletic January Returns and Craft Trends Shaping 2026Athletic Brewing's chief executive predicts an **explosion** of non-alcoholic beer occasions over the next decade, signaling a major shift in consumer preferences (Beer Business Daily, January 15, 2026, https://beernet.com/bbd/bbd-article/). This optimism aligns with the brand's relaunched **Athletic January** campaign, emphasizing on-premise placements and new 2026 product launches (Craft Brewing Business, January 2026, https://www.craftbrewingbusiness.com/business-marketing/athletic-brewing-brings-back-athletic-january-with-on-premise-focus-and-new-2026-launches/).Non-Alcoholic Beer Gains MomentumAthletic Brewing Co., America's largest dedicated non-alcoholic brewer, is doubling down on January promotions to capture Dry January participants. **Four in ten US on-premise consumers** indicate they are very or somewhat likely ...
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Daily Press Review: Beer Industry Headlines Constellation Brands Delivers Strong Q3 Amid Stabilizing Beer Sales Constellation Brands reported unexpectedly strong third quarter results, exceeding forecasts and providing optimism in a tough US beverage alcohol market. Beer sales fell by 1% in the quarter, an improvement from the prior 7% drop. (The Drinks Business, 2026, https://www.thedrinksbusiness.com/2026/01/constellation-brands-beats-forecasts-as-beer-stabilises/)

Shares rose 3% after losing 37% of value in 2025, with analysts predicting gradual recovery. Demand for **Modelo Especial** and **Corona** softened due to President Trump’s 50% tariffs on aluminium, which makes up 41% of the company’s Mexican beer packaging, and impacts on Hispanic consumers from ...
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## Constellation Brands Delivers Strong Q3 Amid Beer Stabilization Constellation Brands reported better-than-expected third quarter results, with beer sales falling only 1% compared to a 7% drop in the prior quarter (The Drinks Business, January 2026, https://www.thedrinksbusiness.com/2026/01/constellation-brands-beats-forecasts-as-beer-stabilises/). This improvement signals rare optimism in a tough US beverage alcohol market, where shares rose 3% after losing 37% in 2025 (The Drinks Business, January 2026, https://www.thedrinksbusiness.com/2026/01/constellation-brands-beats-forecasts-as-beer-stabilises/). Demand for flagship Mexican beers **Modelo Especial** and **Corona** softened due to President Trump’s 50% tariffs on aluminum, which accounts for 41% of Constellation’s Mexican beer packaging, alongside impacts on Hispanic consumers from immigration policies (The ...
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